Currently embedding/adding a badge to a website or email signature that will take someone to that credential page is a two step process. The recipient must first add the image, then you must take a second step to hyperlink the image. This means that many of our recipients are not providing a link back to the credential page, as they often do not have the technical awareness to be able to do so. Ensuring that the credential page is linked within the embed code or downloaded PDF would greatly streamline this process.